Who we are

XP Sports is a pioneering sports Consultancy firm headquartered in Kenya, dedicated to creating sustainable value and fostering meaningful connections for Africa’s sports eco-system. We combine deep local market knowledge with international best practices to deliver exceptional value to our clients.

More About Us

What We Do

Empowering sports organizations to achieve sustainable growth through forward-thinking strategies, robust governance, and performance-driven systems.

  • Long-term strategic planning and implementation
  • Modernization of governance structures
  • Performance monitoring and evaluation systems
  • Organizational capacity building
  • Risk assessment and management

Transforming sports into thriving businesses by unlocking value, diversifying revenue streams, and building impactful partnerships that connect brands with opportunities.

  • Sports asset commercialization and valuation
  • Revenue stream diversification
  • Sponsorship acquisition and optimization
  • Digital transformation initiatives
  • Brand activation and integration
  • Partnership facilitation between international companies and African sports entities

Delivering world-class live sports experiences with seamless event production, dynamic broadcasting, and exceptional match-day coordination that captivate audiences.

  • Live sports event production and broadcasting
  • Multi-camera coverage and direction
  • Real-time graphics and scoring systems
  • High-quality live-streaming services
  • Post-production and highlights packaging
  • End-to-end event planning and execution
  • Tournament and championship management
  • Venue operations and logistics coordination
  • Match-day experience enhancement

Revolutionizing fan engagement and brand visibility through cutting-edge digital platforms, compelling content strategies, and effective media communications.

  • Digital platform development
  • Content strategy creation and curation
  • Social media optimization and management
  • Brand building and reputation management
  • Public relations and media engagement
  • Crisis communication management
  • Fan engagement programs
Why Choose Us?

At XP Sports Consultancy, we bring a unique combination of industry expertise and passion for sports to deliver innovative and impactful solutions. Whether you’re a corporate partner, athlete, or sports entity, we are committed to driving success and growth through tailored strategies.

01. Local Insight, Global Standards

We combine a deep understanding of the African sports market with international best practices to deliver world-class solutions.

02. End-to-End Solutions

From strategy development to execution, we provide comprehensive services that address all aspects of sports marketing and management.

03. Proven Track Record

Our team combines expertise from various sports industry sectors, ensuring professional delivery on every project.

04. Pan-African Network

With strong connections across the continent, we facilitate seamless partnerships and project implementation throughout Africa.

We are a simple team to work with. We take a methodical and results-oriented approach to ensure maximum impact for our clients. Here is our modus operandi:

01. Understand

We begin by deeply understanding our clients’ needs and objectives

02. Analyze

Conduct thorough market analysis and opportunity assessment

03. Strategize

Develop tailored strategies aligned with client goals

04. Execute

Implement solutions with precision and professionalism

05. Measure

Track performance and optimize for maximum impact


Ready to elevate your sports brand or explore partnership opportunities in African sports? Let’s talk!

Reach Out

info@xpsports.org

Lymack Suites, Fourways Junction, Kiambu Road